Sony isn’t coming to E3 2019 in a massive shakeup for both the PlayStation company and the prominent trade appear. Sony Interactive Entertainment affirmed the news, which first rose in speculation based on the company’s absence from an E3 2019 public statement, in a written statement provided to Game Informer. Distributors, for example, EA and Bethesda have decreased their essence at the show or stepped back entirely in favor of their own parallel events, but Sony will be the first major support manufacturer to avoid E3.
“As the industry advances, Sony Interactive Entertainment continues to search for inventive opportunities to engage the community, SIE said in the statement. “PlayStation fans mean the world to us and we always want to innovate, think differently and experiment with new ways to delight gamers. As a result, we have decided not to participate in E3 in 2019. We are exploring new and familiar ways to engage our community in 2019 and can’t wait to share our plans with you.”
The company also affirmed that it will “not activate or hold a question and answer session around E3”, ruling out the possibility that it may plan an E3-adjacent event of its own. This pursues the news that Sony had elected not to hold a PlayStation Experience 2018, the December fan event that had previously for four years in succession. This is what SIE manager Shawn Layden had to say about the choice to skip PSX:
“Since we have Spider-Man out the entryway, we’re looking down in 2019 to games like Dreams and Days Gone, but we wouldn’t have enough to bring individuals all together in some location in North America to have that event,” Layden explained. “We don’t want to set expectations really high and then not convey on it. It was a hard choice, but we have determined that this year we won’t hold PlayStation Experience.”
The PlayStation E3 2018 event already highlighted Death Stranding, Ghost of Tsushima, and The Last of Us Part 2 in great detail. With official release timings for all three still unannounced, the slate of upcoming PS4 games – particularly exclusives – may not be all that different when E3 2019 commences in June. Whether you take Sony skipping E3 2019 as further proof that the company is circling its wagons to gear up for PS5, or just another thump against E3’s shifting identity and value proposition for exhibitors, changes are coming.